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Marmite stock

November 20, 2009 5 Comments Filed Under: Food, Recipes, Uncategorized

The Marmite Popup shop in Regents street, only there for a month…
The tea and Marmite on toast bar at the shop. You could tell the staff weren’t true aficionados because when asked the weirdest Marmite request one of them replied with a grimace ‘Someone wanted a peanut butter, Marmite, cucumber and black pepper sandwich!‘. Er yeah? And?
The ‘keep the Marmite popup shop’ petition signed by yours truly.

Spanish tourists at Marmite popup shop, sniffing and examining Marmite. “Ees very hjard no?” one said after spreading it thickly without butter on his bread. People need lessons.

Marmite pot earrings from Rachel Sherman.



All things Marmite are increasingly in the news…I got a tweet today:

cydonia13 @MsMarmitelover I’m from the US. My university adviser is British and introduced me to Marmite. Now I have an addiction to it!!

This is good. Eventually those doubters from foreign climes will be converted and my plan to make liking Marmite a condition for entering Britain will be achieved. Being a tolerant sort, I may even allow Vegemite fans in too.

Last week a new sect, the Marmarati was formed, a sort of Masonic society for Marmite appreciators. Marmite have also opened a popup shop in the centre of London. Admittedly the addition of the words ‘Popup’ in order to add trendiness to any venture is getting rather tiresome but I’m such a fan of Marmite that I’ll let it go…however if the petition to continue the shop succeeds let’s hope they add more Marmite products in there. At the moment however it is a little haven in the West End for those of us who need a tea and Marmite on toast top-up during the day.
The staff have had people with Marmite tattoos and a couple with a dog called Marmite. On my visit, the customer base consisted of confused foreign tourists with no idea how to handle the pot of dark brown salty stuff. Frankly there needs to be beginner’s workshops.

In recent weeks I’ve been sent two books: The Bumper book of Marmite and The Mish Mash dictionary of Marmite.
The first is modelled on a kid’s annual. It has comics, games, puzzles and a few recipes. It’s bit of a gimmicky book, out for the Christmas market. There was obviously a large budget but I don’t know why they bothered. Aside from some good recipes from Signe Johansen, there are weak jokes and pointless artwork. I’ve bought some really amusing annuals in the past, Monty Python and AliG for instance, but this just doesn’t cut it. It’s all form and no content. I wouldn’t say I hated it, but I don’t love it.
The Mish Mash dictionary of Marmite at £8.99 lacks the gloss but is rather more interesting for genuine fans of the brown stuff. For a start, I’m mentioned in it under ‘U’ for Underground Restaurant! Writer Maggie Hall has put in lots of fascinating anecdotes and has obviously spent time researching the all-important subject of Marmite.

Under ‘internet’ there are more than 430,000 entries if you google ‘Marmite’. Under ‘C’ you will see that cats love Marmite. Under ‘J’ for jewellery she mentions Rachel Sherman who sells Marmite jewellery (pictured above) on etsy and her own site.
Paul A Young’s wonderful marmite and chocolate truffles have an entry under ‘Y’.
This is to name but a few entries…you could spend hours reading this book…love it!

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Reader Interactions

Comments

  1. fingersandtoes

    November 24, 2009 at 12:38 pm

    I'm not a marmite or a cucumber fan but have to admit that combination sounds quite good to me!

    Reply
  2. Scandilicious

    November 24, 2009 at 12:38 pm

    LOL beginner's workshop 😉

    Must admit first time I tried it as a wee nipper I spat out Marmite. Now I can't get enough of the Umami goodness.

    And yes it is FANTASTIC with peanut butter and a slice of cucumber…mmm. Also great with mackerel in tomato sauce but that might a step too far for some fans

    Curious to see if the pop-up becomes permanent?

    Reply
  3. Top Bird @ Wee Birdy

    November 24, 2009 at 1:41 pm

    I really must check out that pop-up shop – it sounds intriguing. xx

    Reply
  4. Tony P

    December 1, 2009 at 11:24 am

    I love that place. Hope it lasts!! Agree Ms MarmiteLover the staff are not 'attuned'. We were at the 'restaurant' and a 'client' said. I can't eat toast (gluten allergy) and don't much like tea. So 'droid' says (politely) "Well how do you normally eat it?" "With my fingers!" NOt acceptable even though I invited him onto my "pot". Marmite lovers find so many ways to enjoy the yeast feast and a lot of the 'spent yeast' comes from just up the road from me at the Shepherd Neame Brewery in Faversham. Eschew the niceties and chew, eat, suck or otherwise the wonders of Marmite. For the interested, Vegemite doesn't stand up in a taste trial – a little like Auz beer…

    Reply
  5. Tony P

    December 1, 2009 at 11:27 am

    I just posted an extensive and erudite response to this thread but because I dind't tick a little box the Blogger widget lost all the content of my post. So i am not going to post anything other than Marmite is great and the blogger widget is shit…

    Reply

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MsMarmiteLover aka Kerstin Rodgers.

Chef, photographer, author, journalist, blogger. Pioneer of the supperclub movement.

This is my food and travel blog, with recipes, reviews and travel stories. I also stray into politics, feminism, gardening.

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msmarmitelover

Kerstin Rodgers/MsMarmiteLover
Apple rose blossom tarts with rose jam. Rose Appl Apple rose blossom tarts with rose jam.  Rose Apple Blossom Tarts

Serves 8

Equipment: 
Microwave
Cupcake or muffin tin

I use a red-skinned apple to make these, to get a hint of blush at the edges of the ‘petals’.

Ingredients:
4 Pink Lady or Royal Gala apples, cored, cut into quarters, sliced thinly into half moons
1 lemon, squeezed
1 pack all butter readymade puff pastry 320g, on a roll, cut into 8 strips about 6 cms long
100g of melted butter
1/2 jar of rose jam
1 or 2 tbsp cinnamon or cardamom, ground 
Pinch maldon salt
2 or 3 tbsp icing sugar

Instructions

Prepare a bowl of acidulated water (cold water with lemon juice) to prevent browning.
Core the apples, and cut them in quarters. Slice thinly into half-moons (a mandolin is useful for this). 
Put them into a large bowl of cold water with the lemon.
Microwave the bowl of sliced apples for 5 minutes until soft enough to bend slightly but not cook them.
Preheat the oven to 180ºC.
Roll out the puff pastry. Divide into 8 sections by cutting the roll into quarters then halving each quarter. You will end up with 8 approximately 6cm strips.
Brush the strip with melted butter then paint with a layer of rose jam. You can then dust with either ground cinnamon or cardamom.
Lay the apple slices along the top of the pastry strip, overlapping them. Fold up the bottom half of the pastry strip to make an pleat with the skin side of the apple half moon poking over the top.
Roll up the folded pastry strips until they look like a rose made of apple at the top
Place ‘rose’ side up, in a buttered cupcake tin
Repeat until all are done and bake for 20 -30 minutes.
Using a tea strainer or small sieve, sprinkle with icing sugar.
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